Darren Bugg, the Managing Director of The News Hound Ltd is an acknowledged expert on customer service and customer loyalty. He is the editor of The Customer Service Blog UK which is Britain's leading blog on the subject of customer service and customer loyalty. Darren also runs regular training courses on the subject.
Darren specialised in customer loyalty for his Master's Degree, in which he conducted an extensive research project into customer loyalty and membership retention within the Chartered Management Institute.
Darren's new book on customer loyalty is called The Loyalty Gap. It is due for publication later this year.
If your company is finding it difficult to keep hold of customers, then get in touch with us and we can help you to develop retention strategies that will encourage customer loyalty and increase profitability by turning your existing customers into loyal supporters and advocates.